Google Page ranking

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Rank of a page or a website is very important point and it should be considered when we prepare a website. Very firstly let’s discuss what does ranking actually mean. When we first look at the words ‘Page Rank’, we can clearly understand that it is all about ranking of a page. Basically Page Rank is concerned with web pages of a website prepared. Every page in a website has its own value differently.

It is a very complicated task, to give a mathematical explanation in detail about ‘Google’s Page Rank’ as it may confuse the web visitors. It will be easier to explain in simple terms the concept of ‘Google’s Page Rank’ and make it more lucid to our large web community.

What is Google’s Page Rank all about?

Google’s Page Rank is an important tool to decide the significance of web pages in a website. Some web pages are far way better than other pages within a single website and stand good at the ranking.

Ranking of a page is one of the most significant factors that should be considered while preparing a website. It contributes in determining the ranking of the complete website in the search engine results page. It can be possible that website having high page rank may rank better than its competitors with less page rank value.

Google attaches great importance to page rank among its host of tools. Dozens of engineers work to improve every aspect of Google on a daily basis thus Page Rank continues to play an important role in many of our web search tools.

According to wikipedia.org, ‘Page Rank is a link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set’.

Simplified Explanation on Google’s Page Rank

Let’s try to make the Google page rank explanation a little easy. This will help a common men understand it easily. Link structure of a website is considered as the primary factor by to decide the importance of a web page.

All websites are granted little amount of page rank. But we have to pay a little more to make our website rank well. The page rank either rises or decreases as votes or links pour in. The more the number of relevant links the more is the page rank. To be more precise, the web pages get page rank from every inbound links.

Inbound & Outbound Link

Inbound Link:

A link from a site outside of your site is called as an Inbound link.

In bound link send visitors to your web site. This is seen as a good thing.

Outbound Link:

A link to a site outside of your site is called as Outbound link.

Outbound links send visitors away from your web site.

When site A links to site B, site A has an outbound link and site B has an inbound link. Inbound links are counted to determine link popularity, an important factor in SEO.

Suppose, there are five fashion web pages such as A, B, C, D and E. Lets say A and B are new web pages. The other web pages i.e., C, D and E are already established pages on the web while the web page D has more importance than web pages C and E due to its content, link structure and design. Now, A has valuable content and so it gets an inbound link from the web page D. Similarly, the web pages C and E give an outbound links to web page B. Here, the search engine king interprets that if a web page links to other pages than it actually votes for it. Following the example, the web page D votes for the web page A. Again, web pages C and E also votes for the web page B.